Corporate BTL Communication & Print Production
Chola MS General Insurance
A Trusted Creative & BTL Support Partner for Corporate Communication
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Cholamandalam MS General Insurance (Chola MS) is one of India's leading private general insurance companies and a joint venture between the Murugappa Group and Japan's Mitsui Sumitomo Insurance Group (MSIG). Headquartered in Chennai, the company offers a wide range of general insurance solutions across motor, health, travel, property, marine, engineering and liability insurance. With a nationwide network, thousands of intermediaries and a workforce of over 5,700 professionals, Chola MS serves millions of customers across India and is recognised as one of the country's most trusted insurance brands.
Behind every successful corporate event, is communication that works.
Large organisations conduct hundreds of internal initiatives every year — recognition programmes, employee appreciation events, corporate celebrations and internal campaigns. Every one of these requires creative communication that is professional, engaging and delivered on time.
For several years, Leverage Advertising has been a trusted creative and print production partner for Chola MS General Insurance, providing consistent support across a wide range of internal branding and BTL communication requirements.
Our strength has been simple: deliver quality creative work—quickly, consistently and reliably.
The Challenge
For a company operating at the scale of Chola MS, maintaining consistency across internal communication materials is essential.
Creative assets often need to be developed within tight timelines while adhering to strict corporate brand guidelines.
The challenge was to ensure that every design and every printed material reflected the professionalism and credibility of the Chola MS brand.
Our Role
Leverage Advertising has provided continuous creative and production support across numerous corporate initiatives.
Every assignment was delivered with careful attention to quality, consistency and timelines. Our work has included:
- Rewards & Recognition programme creatives
- Event branding materials
- Stage backdrops
- Certificates
- Appreciation collaterals
- Invitation cards
- Posters
- Banners
- Standees
- Office branding materials
- Brochures
- Presentation folders
- Promotional materials
- Corporate giveaways
- Print production and execution
Creative Support That Builds Consistency
While individual assignments varied in size, our objective remained the same: to ensure that every communication reflected the Chola MS brand with clarity and professionalism.
Whether designing a recognition certificate or producing branding for an employee event, every piece was created to maintain a consistent visual identity across the organisation.
A Reliable Long-Term Creative Partner
Corporate communication often demands quick response times.
Over the years, Leverage Advertising has built a reputation for dependable execution, creative problem-solving and high-quality production.
Our ability to understand the client's requirements and deliver accurate, brand-compliant creative solutions has helped build a long-standing professional relationship with Chola MS.
Business Value Delivered
Through our continued association, we have helped Chola MS:
- Maintain consistent corporate branding across internal communication.
- Enhance the presentation of Rewards & Recognition programmes.
- Deliver professionally branded event materials.
- Produce high-quality creative and print collateral within demanding timelines.
- Ensure every communication reflected the standards of a leading corporate organisation.
Services Delivered
- Creative Design
- BTL Communication
- Event Branding
- Rewards & Recognition Creatives
- Print Production
- Certificates & Appreciation Materials
- Posters & Banners
- Standees
- Corporate Collateral
- Office Branding
- Promotional Merchandise
Our contribution may have been behind the scenes, but it played an important role in supporting the company's internal communication and employee engagement initiatives.
Not every project is measured by television commercials or large advertising campaigns. Some partnerships are built on consistency, reliability and trust.
Our continued association with Chola MS General Insurance reflects our ability to support leading corporate organisations with professional creative communication, high-quality print production and dependable execution—delivering solutions that strengthen the brand at every internal touchpoint.
Want Something Like This for Your Brand?
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